OUR PLACEMENTS

Placement summary

Highland Fayre, Scotland’s largest and most experienced gift hamper company, is offering an excellent opportunity to be at the start of an exciting new product launch - helping to set up the business across several online channels, promoting and then managing the transactions thereafter. The successful candidate would be responsible for web content management (uploading all product details onto e-commerce channels and maintaining thereafter) and assisting with various promotional marketing activities such as database management, email marketing, social media, writing blogs and possibly producing podcasts. This 12 month placement would be ideal for someone with a marketing, business management or IT systems background.

Job description

Project Description

This year Highland Fayre have made a significant investment in new laser and impact engraving machines, plus upgraded our online software to handle personalised gift orders (similar functionality as www.gettingpersonal.co.uk and www.notonthehighstreet.com).  

Our aim is to add personalised gifts onto our traditional range of gift hampers and thus appeal to a wider audience all year round.  No other gift hamper company in the UK is embracing the rise in personalisation in this way (several personalise the presentation packaging only, but not the contents). 

Placement Objectives

This job provides an excellent opportunity to be at the start of an exciting new product launch - helping to set up across several online channels, promote, and then manage the transactions thereafter.  This A-Z role will embrace many areas of a modern business and will therefore suit someone who enjoys the challenge of multitasking. 

In 2004 our e-commerce sales were less than 5% of our total sales.  Now they are 25%.  The objective of this project is to increase this to at least 32% over the next 12 months and 50% by 2018.  If this project achieves all year round growth for Highland Fayre in this way then there is a possibility that the role would become a full time postion.

Role Description

• Web content management (uploading all product details onto e-commerce channels and maintaining thereafter)
• Creating text to describe the products (the sales pitch!)
• Assisting with promotional activities (database management, email marketing, social media, writing blogs and maybe producing podcasts)
• Processing orders (including any engraving required)
• Answering the phone and greeting visitors
• Providing customer service and after sales

Qualifications

The ideal candidate will ideally have qualifications and a  background in some/all of the following areas:

• Marketing
• Business Management
• IT systems

Skills / Experience

Essential Skills

• Multi-tasker
• IT knowledge (good awareness of the internet)
• Excellent computer skills
• Good telephone manner
• Good descriptive writer (imaginative)
• Good attention to detail
• Social media savvy

Desirable Skills

• Passionate and experienced in e-commerce
• Positive and outgoing
• Good at working within a small team (i.e. we are a small family business not a large PLC)
• Able to write blogs and produce podcasts

Benefits

Company benefits

Friendly family business celebrating its 30th Anniversary this year.  You will be joining a very experienced small team where you will be encouraged to learn and take on responsibility (rather than being a small cog in a large wheel!). 

Placement benefits

As part of the ScotGrad Graduate Placement Programme, the successful candidate will be allocated a space on a 3-day business and employability skills residential course, and also benefit from ongoing support from the ScotGrad team throughout the duration of the placement.

Additional information

Location: Perth

Planned interview date: TBC

This placement may result in a permanent employment afterwards

Preferred start date: 14th August 2015

Company information

Established in 1985, Highland Fayre is Scotland’s largest and most experienced Gift Hamper Company, with the head office in Perth and satellite office in Aberdeen. In 1997 we created our first web site www.highlandfayre.co.uk and soon after added www.christmashamper.com. In recent years we have added several other e-commerce channels including multiple shops on Amazon and eBay.

We trade all year round, although the peak period is in November and December in the run up to Christmas.  We are very keen to spread our activity across the rest of the year and hence the introduction of personalised gifts for any occasion.

We currently manufacture approximately 40,000 hampers a year for over 7,000 customers.

Company website: www.highlandfayre.co.uk