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12 Days left CLOSING DATE: 30/11/2014

Falkirk Dental Care

Social Media Executive

HND, Undergraduate Degree, Postgraduate Degree

Closing Date:: 30/11/2014
Skill:: Marketing market research and PR
Region:: Forth Valley
Salary: £18,000
Length:: 12 months
Ref code: BYZGLEPGHS

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Placement summary

Falkirk Dental Care, part of a wider group of companies, are looking to appoint a social media graduate for a superb 12 month placement which will involve travelling to our seven business locations throughout Scotland. Our business is in dentistry and cosmetic surgery and you will be required to provide a professional delivery on all aspects of social media for the group, which will lead to new business and customers. The ideal candidate will 'live and breathe' social media and be able to offer innovative solutions to the management teams within the business.

Job description

Project Description

This project is based around the need to design and deliver an interactive social media platform for us which will complement our growth plans. The role will require the interaction with internal colleagues and members of the public through web site administration and various social media channels. We are a multi-site company and travel between business locations will be required so a driving licence is essential, access to a company pool vehicle will be made available.

Placement Objectives

To fully develop an interactive social media platform for the group as we continue on an upward growth trajectory and act as one stop shop for booking appointments within the scope of the services offered and help to attract new business and customers.

Role Description

The role requires you to design and implement innovate ways of attracting customers to the our sites via marketing campaigns and public virtual online interaction.

Main Tasks:

Assessing website content and writing new content which is fresh and informative
Provide regular Facebook updates
Manage the group's Twitter account and keep it up to date and implement new initiatives via Twitter
Explore other social media opportunities
Provide content for text service updates
Consider options for blogs and online video promotions/content

Qualifications

HND or Degree in Marketing or Business. Other disciplines would be considered, although experience of social media is a must.

Skills / Experience

Essential Skills

Experience in all aspects of social media
Well versed in basic marketing principles
Excellent business administration skills
First class communication skills
Driving Licence

Desirable Skills

Experience or awareness of healthcare, dentistry and cosmetic surgery sectors

Benefits

Company benefits

This role comes with some flexibility in terms of where you will be based and there is the chance to work across our seven sites
We can also offer a wide variety of work environments and interaction with the public and the opportunity to work alongside experienced dental professionals and business administration experts
Good basic salary, complemented with bonus plan
Dental care plan
Access to company pool car during working hours
Tablet and palmtop computer will also be provided

Placement benefits

As part of ScotGrad Graduate Placement Programme, the successful candidate will have access to a free two day business and employability skills residential course and also benefit from ongoing support from the ScotGrad team throughout the duration of the placement.

Additional information

Location: Falkirk or Edinburgh

Planned interview date: TBC

This placement may result in a permanent employment afterwards

Preferred start date: 6th January 2015