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Closed CLOSING DATE: 12/02/2015

ScotGrad

Social Media and Marketing Officer

HNC, HND, Undergraduate Degree, Postgraduate Degree

Closing Date:: 12/02/2015
Skill:: Marketing market research and PR
Region:: Edinburgh and Lothians
Salary: £17,039 per annum pro rata
Length:: 6 months
Ref code: HFVPVBXZCW

Placement summary

ScotGrad, the award-winning Graduate Placement programme, has an excellent opportunity for a confident, enthusiastic and motivated graduate to join the team. This placement comes at an exciting time for the programme, as we look to develop a number of new projects and ideas. This will be a varied role and will assist the team with the smooth running of the programme, helping us market our opportunities, as well as implementing and developing our social media presence. This role is for 6 months and will be based in Edinburgh, with occasional visits to Glasgow. If you’re passionate about ScotGrad, able to hit the ground running, and love social media and marketing - we want to hear from you!

Job description

Project Description

ScotGrad is a multi-partner organisation, with team members in Edinburgh, Glasgow, and Inverness.

This key project will provide the team with support to manage the programme on a day to day basis, with an emphasis on our social media activities. There will be a number of exciting marketing tasks involved, to ensure that we retain our presence and develop our offering across all Scottish universities and Careers Services.

The successful candidate will be based at Edinburgh Napier University in the centre of Edinburgh, with occasional visits to Glasgow to contribute to our team meetings. There may also be the chance to spend some time out and about, visiting universities and colleges across Scotland.

Placement Objectives

The successful candidate will be an integral member of the team, assisting with the management of our day-to-day processes as well as providing unrivalled marketing knowledge, and developing our growing social media presence.

Role Description

Tasks will include:

General

Ensuring all enquiries are responded to in a timely fashion (through inbox, calls, or social media)
Ensuring all candidates receive prompt replies regarding the outcome of the applications, and are signposted to relevant careers services
Maintaining the records of ScotGrad Associates, via our ‘Tracker’

Marketing & Events

Managing ScotGrad’s Social Media presence via Hootsuite (Twitter, Facebook, LinkedIn, and YouTube), and suggesting new channels to target
Attending marketing events and speaking at presentations
Assisting in weekly communication to university careers services and other relevant stakeholders
Assisting in the management and implementation of our Social Media strategy
Coordinating the production of marketing materials
Editing and uploading case study content to the ScotGrad website
Creating blog posts and articles
Maintaining the Events spreadsheet and filling in booking forms for upcoming events
Liaising with the Careers teams at Scottish universities and in other relevant institutions to ensure ScotGrad is represented at events and presentations across Scotland

Finances

Timely recording and processing of invoices when required
Managing ScotGrad Associate’s expenses (from our residential course)

Due to the nature of the programme and the work we do, there may be other tasks to complete as required. No two days are the same… We can promise you’ll never be bored!

Qualifications

HNC, HND, Undergraduate or Postgraduate Degree in business, marketing or a related discipline would be ideal. All candidates who are self-starters and can demonstrate a passion for social media and marketing will be considered.

Please include a CV when applying – remember you can use your Careers Service, even as a recent graduate, to help you with your application!

Skills / Experience

Essential Skills

Friendly and enthusiastic
Passionate about social media and marketing
Excellent Microsoft Office skills (Outlook, Excel, and Powerpoint)
Excellent communication skills
Knowledgeable about ScotGrad and familiar with our online presence
Strong administration and personal management skills
Ability to pay close attention to detail
Effective time management
Able to work independently and as part of a team

Desirable Skills

Knowledge of website maintenance (or willing to learn)
Confident in presenting to any number of people
Experience using Hootsuite
Able to travel across Scotland (if required)
A keen interest in graduate recruitment

Benefits

Company benefits

We are a small, passionate team at this award-winning programme, with strong support across Scotland and beyond. We always have a full diary, so you’ll never be bored – and we welcome creativity and a friendly attitude. You will be based in our Edinburgh office with some great people, including recent graduates, where we enjoy lunches and coffee outings regularly!

Placement benefits

As part of the ScotGrad Graduate Placement Programme, the successful candidate will have access to a three-day business skills and employability residential course, and also benefit from ongoing support from the ScotGrad team throughout the duration of the placement. Travel expenses for events and meetings will also be covered by ScotGrad.

Additional information

Location: Edinburgh

Planned interview date: 26th February 2015

Preferred start date: W/C 2nd March 2015