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Closed CLOSING DATE: 02/03/2014

salesagility ltd

Graduate Digital Marketing Executive

Undergraduate Degree, Postgraduate Degree

Closing Date:: 02/03/2014
Skill:: Marketing market research and PR
Region:: Forth Valley
Salary: £20,000
Length:: 12 months
Ref code: NWLCWDGGXQ

Placement summary

Stirling based IT company, SalesAgility, which specialises in providing high quality CRM software solutions to a wide range of customers, is recruiting for talented marketing graduate, for a 12 month placement. This is an exciting and challenging role which will suit a recent graduate with expertise in digital marketing.

Job description

Project Description

SalesAgility operates on a global basis and delivers an open source Customer Relationship Management (CRM) application to organisations of all sizes. As we continue to grow our business, our usual approach of "build it and they will come", is becoming increasingly risky and we need to adopt a more strategic and professional approach to our marketing activities. We expect that this project will provide us with a significant improvement in our marketing outputs and will focus specifically on areas such as, articulating the messages, designing and maintaining websites, e-commerce opportunities, strategic partnership planning with other companies and also, the creation and delivery of structured email campaigns.

Placement Objectives

To devise a core message and marketing strategy. We are very good at what we do but we need to create a marketing infrustructure which will enable us to transmit these positive messages to help solve customer problems.

Role Description

This role will see the successful candidate taking responsibility for our two primary websites and will involve engaging with software developers and web design agencies to improve the core marketing messages contained within the websites.

Other tasks:

To structure a range of support and services and clearly articulate these within the websites
To build and manage partnerships with companies offering complementary services and products
To manage email marketing lists and deliver regular email marketing campaigns
To develop a case study bank and promote these and issue press releases which highlight our services and successes
To advise on new market opportunities and remain alert to any developments with competitor changes

Qualifications

BA or BA (Hons) in marketing with focus on digital marketing

Skills / Experience

Essential Skills

Self-starter
Innovative thinker
Creative and effective problem solver
Commercially aware
Committed to seeing a project through from start to completion

Desirable Skills

Sensible risk taker
Experience of developing a coherant marketing strategy in a growing and aspirational business

Benefits

Company benefits

We provide an excellent working environment which ensures you can perform to the very best of your abilities. We offer 30 days annual leave, modern officies, great colleagues, on the job training and a very healthy and supportive organisational culture.

Placement benefits

You will be in the vanguard of an exciting, fast moving and developing market operating on a global basis with a young, cohesive company doing great things. You will have autonomy and influence and be expected to innovate and take responsibility for your decisions. We're supportive of each other and operate in a learning culture.

As part of ScotGrad Graduate Placement Programme, the candidate will benefit from support from the ScotGrad team and may have access to training.

Additional information

Location: Stirling

Preferred start date: 17/03/2014