OUR PLACEMENTS

Back

Closed CLOSING DATE: 17/03/2019

BioAscent Discovery Ltd

SLSIP 2019 - Marketing Intern

0 Application(s) to date

Undergraduate Degree

Closing Date:
17/03/2019
Skill:
Science and environment
Region:
Lanarkshire
Salary
£9 ph
Length:
12 weeks
Ref code
SPNTYBHFHX

Placement summary

Founded in 2013, BioAscent is a leading provider of integrated drug discovery and compound management services to pharmaceutical companies. Working with the team and the outsourced marketing agency, the internship will comprise a number of projects including managing and recording inbound enquiries to the BioAscent and Compound Cloud websites, developing a set of brand guidelines and key messages, and gaining insights into the marketing strategy and plan/assisting with measurement of ROI for marketing activities. The successful candidate will also complete database management researching prospects and clients to enrich the marketing data held on Salesforce, support the development of a digital marketing strategy and create content for the website and wider comms, e.g. blogs and articles. 

Job description

Project Description

The below is not an exclusive list of activities, but is meant as a guide to what the role will include. 

Database development

  • Enriching data on clients and prospects in the Salesforce data
  • Capturing inbound enquiries
  • Cleansing and segmenting data for campaigns

Digital marketing

  • Google Analytics: analyse and understand how the websites are performing, making and implementing recommendations to improve performance, including improvements to SEO on the websites (www.bioascent.com and www.compoundcloud.bioascent.com ) 
  • Google AdWords: research competitors and make a case for an ad campaign, recommending budgets, keywords and timescales along with expected returns. Explore alternative online channels for consideration.
  • Review the Compound Cloud website and make recommendations to improve performance, SEO and drive more inbound enquiries

Marketing content

  • Create a series of blogs, case studies and articles for the website
  • Create digital illustrations for use on the web and social media

Placement Objectives

See placement summary and description. 

Role Description

See placement summary and description. 

Qualifications

This programme is for 1st, 2nd or 3rd year undergraduate students studying a Life Science degree in Scotland. Please click here to see if your course is eligible.  You can only apply for a maximum of 3 placements, so please research the roles thoroughly before submitting your CV.

Skills / Experience

Essential Skills

  • Ability to produce clear written English
  • Highly organised
  • Able to work on multiple projects

Desirable Skills

  • Online marketing training or experience
  • Biology discipline

Benefits

Placement benefits

  • On-the-job training and experience in a dynamic, growing science-based company 
  • Mentoring and support from the outsourced marketing agency to help develop skills in all aspects of marketing

Additional information

Bo’ness Road, Newhouse, Lanarkshire ML1 5UH, U.K.

01/04/2019

01/06/2019

Company information

BioAscent is leading provider of integrated drug discovery and compound management services to pharmaceutical companies.

Life Sciences

Company website: www.bioascent.com